PAS serves as a third party auditor comparing the Advertisers placement requirements against the actual placement and submitting the results electronically to the media team responsible for payment identifying potential make goods based on non compliance infractions.
By identifying the discrepancies from the approved placements the media team can focus time and energy on make goods that result in greater value for the dollars allocated to advertising.
Manufacturers create Co-Op programs to stimulate sales and save money. Linking popular brands to local outlets increases brand awareness, competition and attracts consumers to retailers which secures your place in the brand recognition arena. PAS provides assistance with Program Design, Implementation, Administration, Claim Verification, Payment and Analysis Reporting.
Using Co-Op advertising cuts down on media costs, ad production and creative expenses. Well known brand names attract customers to your business. Advertising your inventory gives you the full benefit of supplying those brands. Smart advertisers factor Co-Op advertising into their budgets. One drawback to utilizing Co-Op advertising is knowing which Manufacturers offer the right programs for your marketing and sales goals. PAS assists in taking the guess work out in finding the right programs and the administration responsibilities in making Co-Op advertising successful. PAS provides assistance with Program Availability, Program Utilization, Claim Preparation and Submission, Reimbursement Fulfillment Accountability and Analysis Reporting.
Advancing technologies provide Vendors’ the ability to provide proof of performance documentation to Advertisers in a timely and efficient way. Over 100 Newspapers and countless Magazine and Trade publications offer proof of performance documentation online through various web sites. PAS utilizes those sites to help facilitate the proof of performance process and store the necessary documentation for future Client reference.
Typical audits examine records to check their accuracy. More times than not, large volume Advertisers can not afford their auditors to check every record so only a sampling is selected for review.
This is where PAS can assist on that selection process by indentifying where discrepancies occurred allowing the Advertisers auditors to focus on those areas and evaluate the teams performance regarding potential make goods.
Print Media is still one of the few mediums that vendors will accommodate competitor separation requirements. However, like any other requirement, infractions happen.
Utilizing PAS to audit 100% of your advertising placements allows competitive infractions to be identified and make goods obtained.
PAS serves as a third party auditor comparing the Advertisers placement requirements against the actual placement and submitting the results electronically to the media team responsible for payment identifying potential make goods based on non compliance infractions.
Manufacturers create Co-Op programs to stimulate sales and save money. Linking popular brands to local outlets increases brand awareness, competition and attracts consumers to retailers which secures your place in the brand recognition arena. PAS provides assistance with Program Design, Implementation, Administration, Claim Verification, Payment and Analysis Reporting.
Using Co-Op advertising cuts down on media costs, ad production and creative expenses. Well known brand names attract customers to your business. Advertising your inventory gives you the full benefit of supplying those brands. Smart advertisers factor Co-Op advertising into their budgets. One drawback to utilizing Co-Op advertising is knowing which Manufacturers offer the right programs for your marketing and sales goals. PAS assists in taking the guess work out in finding the right programs and the administration responsibilities in making Co-Op advertising successful. PAS provides assistance with Program Availability, Program Utilization, Claim Preparation and Submission, Reimbursement Fulfillment Accountability and Analysis Reporting.
Advancing technologies provide Vendors’ the ability to provide proof of performance documentation to Advertisers in a timely and efficient way. Over 100 Newspapers and countless Magazine and Trade publications offer proof of performance documentation online through various web sites. PAS utilizes those sites to help facilitate the proof of performance process and store the necessary documentation for future Client reference.
Typical audits examine records to check their accuracy. More times than not, large volume Advertisers can not afford their auditors to check every record so only a sampling is selected for review.
Print Media is still one of the few mediums that vendors will accommodate competitor separation requirements. However, like any other requirement, infractions happen.